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MKTG 171

Statistics

Statista This link opens in a new window
Global No.1 Business Data Platform
Insights and facts across 600 industries and 50+ countries

Database Type	Reports I Statistics presented in charts and tables.
Topics	Consumer behavior, opinion polls, industry reports, infographics, and more.
Use Tip	Find Key Performance Indicators in > Outlooks > Consumer Market Outlook
Video Tutorial	6-minute video created by Adrian Castillo

Note: to find infographics enter a search term and deselect all filters but the infographics filter, then press "refresh search"

Demographics

2021 Canadian Census

Psychographics

Psychology and Behavioral Sciences Collection This link opens in a new window
Offers particularly strong coverage in child and adolescent psychology and various areas of counseling. Subject coverage also includes anthropology, mental processes, observational-experimental methods, and more.